Why start Movability?

OUr hypothesis: New mobility is reaching maturity, And growth is slowing
Growth is stagnating
Regulations are leading to certain markets not being prioritized by operators due to regulation costs or lack of demand
Operators prioritize profitability
Mobility companies are prioritizing profitability over growth and not able to launch all markets where it would be beneficial for society
Problems still not solved
Externalities of each new mobility modality are still expected to be solved by the public
Funding for sustainable mobility is complex
Sustainable mobility alternatives are becoming more evident, yet a shortage of funding for subsidies persists owing to political and regulatory restrictions
- Lars Christian Grødem-Olsen

"I think new mobility will follow a similar path to how public transportation has developed historically. If mobility provides significant benefits to society, it should be supported financially where it makes sense. Government agencies and mobility companies can lead or lag behind in this process. Real innovation won't happen unless we understand what drives the market. I founded Movability to help cities and companies understand these changes."

Let’s Discuss
About Lars

Meet our Managing Director

Norwegian mobility expert Lars has a global presence and a knack for simplifying complex issues. He's known for launching multiple ventures and frequently takes on roles as a keynote speaker and moderator at mobility conferences. He contributes in Zag Daily interviewing mobility leaders from an industry perspective.

Linkedln
Experience
Managing Director, Movability
Consulting company connecting clients with hyper-relevant mobility experts and consultants.
2021 - Present
Management-for-hire, Ruter
Public Transit Authority in the Oslo region. Working on topics related to Micromobility, MaaS and Mobility Hubs
2022 - Present
Country Manager, TIER Mobility
Launched and scaled the Norwegian market for TIER. Lars took it from 1 city and 200 vehicles to around 10 cities with 10 000 vehicles.
2019 - 2021
Co-founder, Hayk
A part of the ideation phase for a car-sharing SaaS company. Now an investor.
2017
Founder and lead singer, Tôg
Founder of a disco-pop band that sold to gold and played at large festivals and toured internationally.
2009 - 2014
Co-founder, Brilliance
Helped start a record label, pioneering a new concept and releasing several singles and albums. Business was sold to business partner in 2012.
2005 - 2012
Get in touch by Sending an e-mail to:

hi@movability.io

Movability bridges the knowledge gap between public and private sector on mobility,
by connecting customers with hyper-relevant consultants and experts.

Linkedln
Pages
Insights
Contact
©2023 Movability Consulting AS